Jaideep Vaidya, a talented singer based in Pune, trained in Uttar Hindustani Classical Music, wanted to take the next step and establish himself as an independent artist performing light and film music along with classical music. His show was woven around the most soulful songs in past 5 decades. Through this, he wanted to attempt to revisit the very soul of these songs. While working on the name, we realised that his efforts are largely durected at uncovering the forgotten melodies and bringing them back without disturbing their soul, their structure. Hence the name Uncovered by Jaydeep Vaidya. The logo and other collaterals we re made keeping in mind the fact that his support team of musicians were largely using western instruments and the entire set of performance was a fusion in its own way.